Techfius is looking for a Digital Marketing Head to lead and grow its multi-brand presence across its IT, Media, Education, and Event verticals. You will be responsible for planning and executing growth campaigns, generating quality leads (especially international), managing digital funnels, and overseeing a performance-driven team.
? Location: Remote / Hybrid
? Type: Full-Time | Leadership Role
? Experience: 2–5 Years (Agency or Tech Startup experience preferred)
? Qualification: Bachelor’s or Master’s in Marketing, Mass Communication, Business, or related field
? Apply Now: Send CV + portfolio/case studies to hr@techfius.com
? Company: www.techfius.com
Key Responsibilities
- Design and execute end-to-end digital marketing strategy for all Techfius verticals
- Lead paid ad campaigns (Google Ads, Facebook Ads, LinkedIn, Instagram) targeting both Indian and international clients
- Manage content marketing: Blogs, SEO articles, newsletters, press releases, case studies
- Oversee and analyze SEO & SEM performance, keyword rankings, CTR, CAC, and ROI
- Develop sales funnels, automation campaigns, and email sequences for lead nurturing
- Create and track marketing dashboards using tools like Google Analytics 4, Search Console, Tag Manager, Hotjar, etc.
- Supervise a small team of SEO writers, designers, video editors, and interns
- Coordinate with tech teams for landing pages, tracking codes, and website optimization
- Collaborate with sales team to ensure proper lead handover and closure reporting
- Monitor competitor trends, content strategies, and industry benchmarks
Required Skills
- Proficient in Google Ads, Meta Ads, LinkedIn Campaign Manager, YouTube Ads
- Deep knowledge of SEO on-page & off-page, keyword tools (Ahrefs, SEMrush, Ubersuggest)
- Email marketing tools (Mailchimp, ConvertKit, Zoho Campaigns)
- CRM systems (Zoho, HubSpot, Pipedrive)
- Google Analytics 4 (GA4), Google Tag Manager, UTM tracking
- Social Media Strategy & Influencer Outreach
- Copywriting for conversion-optimized landing pages and CTAs
- Strong command of data and analytics reporting
- Bachelor’s or Master’s in:
- Digital Marketing
- Business Administration
- Mass Communication
- E-Commerce or related
- Minimum 2 years in managing campaigns independently or with a team
- Experience in IT services marketing is highly preferred
Bonus Skills (Preferred but not mandatory)
- Knowledge of web design (WordPress or Webflow basics)
- Marketing automation tools (Zapier, ActiveCampaign, etc.)
- Experience with SaaS or B2B tech startups
- Affiliate and referral marketing setup
- PR outreach and online reputation management
Why Join Techfius?
- Direct impact on lead generation & business growth
- Multi-brand exposure: IT, Media, EdTech, Events, and Charity
- Flexible, creative, and growth-first culture
- Leadership opportunities with a clear growth roadmap
- Recognition and freedom to experiment with new campaigns
How to Apply
Email the following to hr@techfius.com:
- Updated CV
- Portfolio or campaign case studies
- Expected salary
- Links to your best-performing campaigns (if available)
Subject Line: Application – Digital Marketing Head at Techfius
